Your view count won't reach millions because your average view duration is low.
The core element for this is your scripting. You need to aim for simplicity, basic speaking skills that even 12 year olds understand. People don't like thinking too much, if your scripting are complicated they'll scroll away.
The first sentence is the most important. It's called a hook because it grabs viewers' attention right away. People on YouTube Shorts scroll fast, so you need something catchy to make them stop and watch.
YouTube Shorts can run up to 60 seconds, but the best length for virality usually falls between 20 seconds and up.
Imagine you start with a raw video that’s 34 seconds long. You'll want to trim this down to about 24 to 28 seconds. You should edit it to remove less critical parts and focus on the best parts.
Your script should match the length of this trimmed video, not the original 34 seconds. Here’s a quick way to measure if your script is the right length: use the number 16 as a guide.
For example, if your video is 24 seconds, multiply 24 by 16 to get 384. That means your script should be around 384 characters long to fit a 24-second video perfectly.
You might find that the pacing needs adjusting based on the speaker—whether it's an AI voice or a human. If so, the number could shift to 18 or even 21 characters per second. Experiment to see what works best for your content.